Trail Success: Callum Hughes Shines at the Mapledurham 10 Miler

Callum Hughes had an outstanding performance at the Mapledurham 10 Miler 2024, securing 4th place overall and finishing as the 1st Masters athlete. A stellar achievement on a tough and technical course.

Callum put mint BICARRB to the test for the first time during this race, and it delivered in every way:

“The BICARRB was brilliant. All the way to the end, I felt I had great energy levels and my body kept going. I felt fuller from the bicarb gel than usual, even with my standard brekkie. No gut issues at all, and it actually helped solidify my stomach—it was a gamble for a first race, but it paid off!”

And the refreshing mint flavor? It was a big hit with Callum:

“WOW, that mint hits the spot! I can’t wait to use it in an A race because I think it will have a great effect then too.”

Despite limited speed training following his Ironman Wales performance, Callum tackled Mapledurham’s hills and slippery trails with confidence. BICARRB's lactate-buffering power and minty-fresh boost helped Callum feel strong, even on a challenging course.

We’re proud to support athletes like Callum in achieving their goals. Congratulations again, Callum, here’s to smashing 2025.